Addatimes, a popular Bengali entertainment OTT platform and web channel with music, original web shows and short films, is set to launch in Bangladesh during Eid-Ul-Fitr, this year.
The partnership between Addatimes and LBC Media Entertainment Company, a concern of Agrani Holdings Group, was announced recently. As a distribution partner, Agrani Holdings Group will expand Addatimes' reach and business by entrusting the online streaming platform to OEMs, telecom companies and internet service providers among others. They will also promote the brand in Bangladesh through marketing projects.
Dr Sakib M Rahman, CEO of Agrani, spoke about the partnership. "Our group has over the years, earned the reputation of rapidly developing strategic business environments with a strong understanding of the local culture," he said. "Addatimes is one of the most popular Indian-Bengali online streaming giants, offering a wide variety of content. Our distribution network will focus on providing the video-on-demand service across the country. The execution of the OTT platform will be carried out by the group's sister concern companies, Agrani Trading Company Limited and LBC Media Entertainment Company, in Bangladesh."
The Addatimes Prime Bengali web series include Feluda, Khyapa, One Night Stand and Sufiyana among others. Viewers can watch the first web-episodes of all these shows for free only on Addatimes.