Digital literacy and career opportunities for mothers

The rise of the digital age has unlocked opportunities for women to pursue their passions and make careers from the comforts of their homes. In today's digital age, women are rewriting the concept of traditional roles, embracing diverse avenues of entrepreneurship and creative expression. Let's delve into some of these career options and see how mothers from all stages of motherhood can kick-start their journey.

Home chefs: Crafting culinary delights for the world to enjoy

Nothing is heartier than a meal prepared by a mother. They are born with magic in their fingers and becoming a home chef opens a realm of possibilities for them to turn their kitchens into bustling culinary hubs.

With food delivery platforms emphasising home chefs, this is arguably the best time for mothers to start their food ventures. Whether it's baking mouth-watering cakes, preparing gourmet meals, or crafting artisanal delights — the possibilities are endless. They can showcase their creations through social media platforms, local community events, or by offering catering services for special occasions.

F-Commerce: Turning social media into a legitimate income source

With Facebook being an ever-present force in our lives F-commerce has emerged as a lucrative avenue to create a stable income source, especially for stay-at-home mothers. They can channel their inner entrepreneurs and use the platform to sell products directly to online communities through platforms such as Facebook Pages and Marketplace.

With a demand for just about anything, mothers can leverage their creativity, taste, and insight to curate unique offerings and create a thriving online business.

"Mumfluencing": Making a career out of what you do best
Mumfluencers have been taking over the digital landscape by creating videos and content surrounding their day-to-day life of being a mum. There is a genuine demand for pages dedicated to sharing parenting tips, tutorials, and lifestyle advice. Not only can mothers captivate audiences with engaging content but they can help out other mums seeking advice.

Platforms like YouTube, Facebook, Instagram, and even TikTok provide a pathway for monetisation through advertisement revenue, sponsorships and affiliate marketing which gives you plenty of chances to create a profitable venture.

Freelance Writing: Crafting Compelling Content
For mothers who have a way with words, freelance writing offers the flexibility to work on their terms while honing their writing skills. From creating blog posts to writing articles and product descriptions, there are a lot of niches and industries to explore. Platforms like Upwork and Fiverr can help connect writers to clients across the globe. Furthermore, there are plenty of freelancing groups on Facebook that can help you kick-start a career as a writer.

Listed below are a few useful tools that will help stay-at-home mothers get started with their ventures —

Social media platforms: With their vast user base and robust advertising tools, Facebook/Instagram is indispensable for promoting any business and reaching target audiences. It is also an incredible platform to showcase your products and services.

Canva: A user-friendly design platform that will help stay-at-home mothers to elevate their pages to the next level by helping them create captivating graphics, social media posts and marketing materials for products and enhance their online presence.

WordPress: For mothers looking to venture into the world of influencing and freelance writing, this is a great platform to create websites that will not only house your content but also help you build a portfolio in the process.

YouTube: Last but not least, this is perhaps the most invaluable tool for any mothers aspiring to build a career from home. As the world's premier video-sharing platform, not only will YouTube afford you the chance to earn from your content but you can also learn how to effectively use all the tools listed here from YouTube.

Be it from professionals or individuals whose footsteps you seek to follow, you will find all types of content here that will help you propel your career to the next level.

Photo: Collected/ Nick Morrison/Unsplash