S Asian network of PR firms launched

Burson-Marsteller, a leading global public relations and communications firm, has announced formation of a 'Burson-Marsteller South Asia Network (BMSAN)' with the signing of strategic alliances with independent public relations companies across Pakistan, Bangladesh, Sri Lanka and Nepal, says a press release.
The network will be coordinated through Genesis Burson-Marsteller, a wholly owned B-M company in India.
The agreements were signed recently in New Delhi in presence of Bill Rylance, vice chairman (Global Development) and chairman Asia Pacific for Burson-Marsteller, with Strategic Alliance of Sri Lanka, Mediators Pvt Ltd of Pakistan, Cogito Marketing Solutions Limited of Bangladesh, and Media Tech Associates of Nepal.