Leftists demonstrate against copywriters over class consciousness | The Daily Star
12:00 AM, February 29, 2020 / LAST MODIFIED: 01:09 AM, February 29, 2020


Leftists demonstrate against copywriters over class consciousness

Yesterday, members of the Left Inclined Student Party (LISP) staged a demonstration outside of Graysiaticom's Bonani premises, protesting the ad industry's appropriation of Marxist ideals in their television commercials.

"These Wealth of Nations clutching armchair capitalists with their trickle-down belief, coupled with the opiate of the masses, have projected an unrealistic aspiration of wealth and glory through hard work in a technocratic world of mass-produced desires," said Alemul Alam, 25, a volunteer for LISP. 

The procession burnt an effigy of Don Draper while chanting "Vote for Bernie".

"We know original ideas are extremely difficult to come by, but can the advertising professionals please stop using our class struggle to sell detergent, loans and cement? The struggling middle-class is constantly fed propaganda that a better soap means your exploitative boss will suddenly have an epiphany and give you a raise.

"That is what's wrong in society today. The only time our bosses give a proper raise is when they enter the lift first and press the button for you," said Wokesh Majumdar, 24, general secretary of LISP.

Contacted, nothing was, however, heard from the ad agency until 7:00 pm, when top management had left the building. An intern appeared clutching a piece of paper and announced that the company was severing all ties and firing Alemul Alam, the copywriter causing workplace disruption.

Alam could not be found for any further questions after his firing notice.

A source close to the fired individual said that Alam has opened his own agency and is now serving only leftist clients.

Although the demonstrations happened yesterday, it took our reporter 12 hours to figure out the chain of jargon the LISP members used instead of speaking normal sentences.

Pootika Foot Juice was the official title sponsor of the demonstration.

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