EWUBC Inaugurates Brand Aid on a Bigger and Better Scale

Crisis has always been there; be it in business or in one's personal life. Every crisis brings opportunities and acts as the forcing mechanism to compel expeditious innovation. Brands go through various crisis situations in their lifespan as well. A Brand in crisis is like a sinking ship and in order to get through the crisis, it needs to generate charismatic ideas to manage, thrive and survive. 

East West University Business Club has been successfully operating for 22 glorious years. Even this ongoing global pandemic couldn't impede its flourishing journey towards reaching new milestones. Since its inception in 1999, EWUBC has been tirelessly creating opportunities for students to practice creativity, entrepreneurship, leadership, teamwork, idea sharing and so much more. This time, EWUBC is eyeing bigger than ever by organizing one of its flagship events "Brand Aid-An Inter-University Business Strategy Competition" sponsored by Gear and powered by Fresh Fun Fill Biscuit. The prime purpose of this event is to sharpen the intellectual ability of students and improve their problem-solving skills to face the challenges of real-life businesses in the corporate world. 

"Brand Aid-An Inter-University Business Strategy Competition" sponsored by Gear and powered by Fresh Fun Fill Biscuit is specially designed to elevate the crisis management skills of undergraduate students of Bangladesh. This impeccable experience will ultimately help them to encounter practical challenges in the corporate world. The entire event is apportioned into 4 parts including a master training workshop and three exciting rounds. The workshop will be held on 20th September and the case for the 'First Round-Online Screening' will be given on the same day. Next off, 'Second Round-The Case Crevice' will be held on 29th September and 'Semi Finale Round- Algorithm Hacks' will be held on 1st October. Following up, 'Grand Finale-The Ultimate Brawl' will be held on 9th October. In the end, the curtains of Brand Aid will come down through a Grand Gala Night on 22nd October 2021.

This year "Brand Aid - An Inter-University Business Strategy Competition'' sponsored by Gear and powered by Fresh Fun Fill Biscuit has partnered up with; Youth Opportunities as Outreach Partner, Radio Shadhin as Radio Partner, Samakal as Bangla Print Media Partner, The Daily Star as Digital Media Partner, Cablgram as Media Partner, Ekattor TV as Exclusive Broadcast Media Partner, STAR Cineplex as Entertainment Partner, Books Feri as Gift Partner and PNG Bro as IT Partner.

The top 3 teams will be awarded BDT 1,00,000, BDT 60,000 and BDT 40,000, respectively. Besides, the winning team will get a golden opportunity of doing an internship at MGI.

The registration process has already been started. If you are an undergraduate student then visit the link to register for this event: https://forms.gle/6H3bEYRgFTcQNmNE8