Premier Bank launches bancassurance services

Premier Bank PLC has launched its new bancassurance services, marking a pivotal advancement in the bank's strategic initiative to integrate insurance offerings into its banking operations.

This endeavour is undertaken in collaboration with Life Insurance Corporation (LIC) of Bangladesh and Pragati Insurance Limited.

Mohammad Abu Jafar, managing director and CEO of the bank, inaugurated the service as the chief guest at the bank's head office in the capital's Banani recently, said a press release.

On this occasion, Jafar reiterated their commitment to building a robust Bancassurance platform and delivering superior value-added services to customers.

He also added that this partnership will enable customers of Premier Bank PLC to conveniently access a wide array of life and non-life insurance products directly from its branch network, thereby ensuring streamlined services, professional consultation, and hassle-free claims processing.

Syed Nowsher Ali, additional managing director of the bank; Saswata Ray, managing director and CEO of LIC Bangladesh; and Papia Rahman, deputy managing director of Pragati Insurance Limited, attended the programme as special guests.

Fahim Ahmad Ashraf, senior executive vice-president and head of ICC division; Shamim Murshed, senior executive vice-president and head of consumer banking division; Mohammad Al-Amin, senior executive vice-president and head of CRM; Md Ahsan Ul Alam, senior executive vice-president and head of agent banking division; Md Tareq Uddin, executive vice-president and head of brand marketing and PR division; were present.

Among others, Abu Md Sabbir Hassan Chowdhury, executive vice-president and head of IT division; Mohammad Ishrat Hossain Khan, executive vice-president and head of Islamic banking division; Mohammad Akram Hossain, company secretary; and Nurul Alam, head of bancassurance, were also present.