artificial intelligence (AI) and human intelligence

'Dear AI, please sell my product – make it emotional'

The most obvious consequence of this surge in AI use has to be the deprivation of artists from jobs they would otherwise have. For a typical 2-minute OVC, an ad agency would have to commit to the cost of casting, filming, editing, and sound – a sizeable fee. It is becoming increasingly lucrative for companies to cut costs by simply using an AI render of what they envisioned.

How AI could shape the economy of the future

According to Goldman Sachs, the widespread adoption of artificial intelligence could result in an annual increase of $7 trillion in global GDP within 10 years.

August 5, 2025
August 5, 2025

'Dear AI, please sell my product – make it emotional'

The most obvious consequence of this surge in AI use has to be the deprivation of artists from jobs they would otherwise have. For a typical 2-minute OVC, an ad agency would have to commit to the cost of casting, filming, editing, and sound – a sizeable fee. It is becoming increasingly lucrative for companies to cut costs by simply using an AI render of what they envisioned.

June 25, 2023
June 25, 2023

How AI could shape the economy of the future

According to Goldman Sachs, the widespread adoption of artificial intelligence could result in an annual increase of $7 trillion in global GDP within 10 years.