Do you have a night time ritual? | The Daily Star
12:00 AM, June 30, 2020 / LAST MODIFIED: 10:20 PM, June 30, 2020

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Do you have a night time ritual?

Bangladesh has been an emerging sector for comfortable designer pyjama suits (PJs), but there has not been a single clothing line that solely caters to this.

'Pinky Promise by Nity' started its journey in mid-October 2019, with a vision of sharing Tazrian Binte Ishaque's dreams of putting PJs into daily lifestyles for women.

With a great support from her friends and family, especially her husband MM Azmat Hossain, Tazrian, along with her constant help, Emarah Siddiqui, has been able to introduce designer sleep wear in Bangladesh.

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These are not only sumptuous silks, but also lyrical linen and cotton fabrics, which are lightweight and breathable in texture and in countless variants.

Tazrian Binte Ishaque Nity has thought of the name, Pinky Promise, as to promise to everyone that the PJs she designs would be the comfiest and most reasonable, yet stylish and available anyone in Bangladesh.  

Tazrian has been able to deal with the difficulties to make these PJs right here in the country. Yet, she has launched three seasons that had about twenty-one variants of beautiful designer pyjama suits through a successful online store where it has been feasible for all the women to get their hands on one of these suits.

She says, "No matter what silver lining I try to see, it is always scary. Being an entrepreneur has been difficult and an eye opener for me, but not impossible, which I thought it was. I am overwhelmed by the responses for the pyjama suits. If you do enjoy the first experience, order one for every day of the week.  You'll love them!"

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