LafargeHolcim launches Supercrete Plus

LafargeHolcim Bangladesh launched a new cement brand called "Supercrete Plus", the best fair face cement in Bangladesh, in Dhaka on Sunday.

Rajesh Surana, chief executive officer of LafargeHolcim Bangladesh, virtually unveiled the new product, a press release said.

"Supercrete Plus is an unparalleled sustainable and innovative solution for the Bangladesh market. We are confident that customers will like the new innovative construction solution that comes with strength and durability," Surana said.

Raquib Ahsan, professor of the Department of Civil Engineering at the Bangladesh University of Engineering and Technology, and Rafiq Azam, professor and architect, presented the keynote at the event.

More than 200 distributors, prominent structural engineers and architects from different parts of the country attended the programme.

Gazi Mahfuzur Rahman, director for sales and marketing of the company, Asif Bhuiyan, chief corporate affairs officer, Mohammad Iqbal Chowdhury, chief financial officer, and Lakmal Suranjan Fonseka, director for procurement and logistics, were also present.