Cricket

State-run BTV to air Ban-Zim Tests as media rights go unsold

Bangladesh's Hasan Mahmud holds the cherry, gesturing his five-wicket haul in the first of two Test against hosts India in Chennai on September 20, 2024. Photo: Walton

Bangladesh Television (BTV) has confirmed that it will broadcast the upcoming two-Test series between Bangladesh and Zimbabwe live, following a feed received via the production satellite designated by Bangladesh Cricket Board (BCB).

The announcement came via a BTV press release issued earlier today.

The decision arrives against the backdrop of BCB's ongoing struggle to secure a media rights partner for the series, scheduled to begin in Sylhet on April 20 before the action moves to Chattogram.

Despite issuing an open call for Expression of Interest (EOI) along with financial proposals on March 19, the board received no bids by the April 7 deadline.

With no takers for the rights and time running out, the BCB has turned to the state-run broadcaster to ensure that the series still reaches cricket fans nationwide.

A BCB source, speaking to The Daily Star on condition of anonymity, had said the lack of interest stemmed from doubts over the commercial viability of the two-match series. In recent years, Bangladesh's home series had been aired on T Sports and GTV through the Millennium Media Consortium, but that agreement expired after the South Africa series in October last year.

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State-run BTV to air Ban-Zim Tests as media rights go unsold

Bangladesh's Hasan Mahmud holds the cherry, gesturing his five-wicket haul in the first of two Test against hosts India in Chennai on September 20, 2024. Photo: Walton

Bangladesh Television (BTV) has confirmed that it will broadcast the upcoming two-Test series between Bangladesh and Zimbabwe live, following a feed received via the production satellite designated by Bangladesh Cricket Board (BCB).

The announcement came via a BTV press release issued earlier today.

The decision arrives against the backdrop of BCB's ongoing struggle to secure a media rights partner for the series, scheduled to begin in Sylhet on April 20 before the action moves to Chattogram.

Despite issuing an open call for Expression of Interest (EOI) along with financial proposals on March 19, the board received no bids by the April 7 deadline.

With no takers for the rights and time running out, the BCB has turned to the state-run broadcaster to ensure that the series still reaches cricket fans nationwide.

A BCB source, speaking to The Daily Star on condition of anonymity, had said the lack of interest stemmed from doubts over the commercial viability of the two-match series. In recent years, Bangladesh's home series had been aired on T Sports and GTV through the Millennium Media Consortium, but that agreement expired after the South Africa series in October last year.

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