Ecommerce Mishap Awards to be launched | The Daily Star
12:00 AM, July 25, 2020 / LAST MODIFIED: 12:00 AM, July 25, 2020

Ecommerce Mishap Awards to be launched

Note: This is a press release. We hate press releases.

Awards are motivating factors for everyone and companies in Bangladesh are constantly making awards which they win to give themselves some sort of validation. We already have some flagship awards events to acknowledge excellence in different sectors of the country. Some examples are the business awards, export awards and of course, our favourite, the women's award, which is an award given to women for doing the exact same things as a man does, except she does it as a woman.

Realising the massive rise in the eCommerce business, this time a new flagship award has been launched by PCAES, said a press release. This award is called 'Local Ecommerce Mishap Award', and it is proudly brought to you by the Pissed-off Customers Association of Ecommerce Sites (PCAES).

The General Secretary, who we aren't even going to name because the press release forgot to mention it, said that due to the lockdown situation, the use of Ecommerce sites has "increased exponentially" in recent times.

People are buying their daily necessities from eCommerce sites, as most of the retail shops are still closed. And many Ecommerce sites have successfully annoyed their customers with their service failure every day.

Starting from fake products to delivering a package after a month, or even delivering a completely different product as if you are ordering mystery effing boxes, eCommerce sites in this country are going out of their way to suck.

To recognise these companies fully, the award programme will have different categories. The wrong product delivery award will go to the site with the least accuracy of delivering the right product.

For instance, once a customer ordered a facewash product and was given an onion paste instead. Customer service said it was a kind of organic product. After using it, the customer realised that what that meant was the product organically sucked. Reaching out to customer service again, the customer was told he had actually been delivered the wrong product and new one would come soon. It, of course, never did.

Another award by PCAES will be given for counterfeit or low-quality products. This will go not to the eCommerce sites, but to their excellent suppliers whose continuous success in failure will not go unrecognised. An e-commerce site owner said some suppliers are so good that you can even give them a picture of what you want and they will make sure that your product is nothing like that. Some suppliers even use their creativity to develop knockoff products.

Another exciting category is the 'Take this instead'. This award will go the site which consistently calls customers after three to four days and says, "we actually do not have the product you ordered" and then gives you entirely unrelated options to choose from. They also compel the customers to choose the bad option, because there's no money-back guarantee. These sites are so dedicated to being the worst that they never take the inventory down even if the last stock replenished a decade ago. One founder said that there actually was a virtual museum of products promoting arts and culture of being really bad at what one does.

Misbah, the organiser of the awards, said it all came about they realised that because of the huge number of orders businesses no longer do quality check and mess up all the time.

When asked why this happened, a top official of a leading eCommerce site said, "We receive a lot of order, literally a lot of. It is not possible to do quality check because of the immense love we receive from our buyers.

"Just believe in us, we are expert in mishaps, that is our unique selling proposition."

The 'Local Ecommerce Mishap Awards' is expected to be very popularly and there has been a deluge of submissions.

 

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