Starting now, users can use bKash on the foodpanda platform. In order to do this, customers have to add their bKash account details to their list of saved payment methods. Once their account details have been added, customers are free to go cashless as they wish.
So far, over 85% of foodpanda users tend to prefer the cash-on-delivery method. That being said, people are gradually starting to get used to the convenience associated with using mobile wallets. Digital payment services give users the opportunity to move around more securely, and complete transactions safely with digital statements. Plus, the recent pandemic has exposed the health risks that come with carrying or handling cash bills, which are passed around with little regard for hygiene. Now, users can order their favorite meals, essentials, or kitchen goodies using foodpanda, and can pay their dues simply with a few taps of the screen with the bKash payment module.
Users choosing bKash payment will also be able to enjoy exclusive offers in the coming days. During the month of May, foodpanda users can obtain a discount of 40% off up to BDT 70 on minimum order of BDT 100 by using the code FPBKASH70 on restaurants. On pandamart, customers will receive a 5% discount, up to BDT 50, on minimum order value of BDT 500 by using the code FPBKASH50. The partnership between bKash and foodpanda Bangladesh is expected to attract more new users to both services.
Ambareen Reza, Managing Director and Co-founder of foodpanda Bangladesh, said, "Digital payment is fast, reliable and more convenient than cash transactions. We enabled digital payment on foodpanda years back, and now we are introducing bKash payment to ensure that a broader customer base is able to enjoy the convenience of cashless payment. At foodpanda, we are committed to ensuring a better ordering experience, while empowering all stakeholders in the ecosystem. I believe having bKash as a payment partner will further improve accessibility and convenience for our customers."
About the partnership, Mizanur Rashid, Chief Commercial Officer of bKash said, "We are thrilled to be working with foodpanda to make the digital payment ecosystem more accessible, contactless and convenient for the customers. As there is no health risk of handling cash, now users can order their favorite food or necessary goods more securely and easily for themselves and their loved ones while staying at home amid this pandemic. Furthermore, as foodpanda is a popular platform for ordering food and groceries, we believe that this partnership will have a widespread and meaningful impact across the country."
This initiative will bring added convenience to the life of foodpanda users throughout Bangladesh. Furthermore, the implementation of the bKash payment module on the foodpanda platform will provide a large number of foodpanda customers with access to the world of digital payments. By working in tandem, bKash and foodpanda aim to make digital payments more common nationwide. The partnership between foodpanda and bKash not only aims to enhance the experience for consumers but also enables the two organizations to widen their scope and appeal to customers who have previously been reluctant to try out the new methods and simpler alternatives.