Ingraining Ideals of International Business | The Daily Star
12:00 AM, April 13, 2017 / LAST MODIFIED: 12:00 AM, April 13, 2017

Ingraining Ideals of International Business

North South University International Business Club (NSUIBC) organised Globescope 2.0 “Breakthrough to Excellence” on April 4 at NSU AUDI 801. Intended to give attendees a taste of international business, three keynote speakers discussed the diverse fields linked to the subject.

This edition of Globescope, a more prominent event than the first, had approximately 300 students attending. In the inaugurating speech, Zarjina Tarana Khalil, Senior Lecturer and Chair, Marketing and International Business, talked about core changes made to the curriculum of international business in order to have more students involved. Regarding the nature of this event, she said, “This is an interactive session. I'd like for all to ask questions because that is what we wish to do through this event – so you can learn directly from the people who are in the business and not from a classroom.”

The first session was conducted by Sifat Abir, Assistant Manager, Dept. In Charge (Import), Global Freight Ltd, MGH Group. He dwelled on the vast career opportunities in international trade and supply chain practices by explaining the aspects of his line of work. As a graduate from NSU himself, Sifat was able to relate to his audience's current situation and remarked that “With the right kind of attitude, a positive approach, you can always find a better result.”

Ahmed Tuhin Reza, Head of Partnership, Telenor Health, then commenced the second session with a refreshing approach by relating the journey of his career and integrating the parts of loyalty and retention in a corporation. He explored his view, as a frontrunner in the loyalty programme scene in the country, on how the ideas of retention and customer loyalty developed over the years.

“I don't follow much, I follow my own code. Ambition with determination, and an average level of common sense, makes you the person you want to be. I also do another thing. Mirror therapy. At the end of the day, I stand in front of the mirror and I know what I did right and wrong,” Reza said, capping off his moving speech with inspirational final words.

Amid the sessions, Pro Vice Chancellor, Dr. G.U. Ahsan, took time off his busy schedule to address the audience of Globescope 2.0. He said, “I am working with people who will make the world beautiful. My level of satisfaction touches the sky.”

In the final session, Kazi Mushfiqur Rahman, Group Brand Manager, British American Tobacco, talked about his exposure working internationally; or, as he dubbed it, working in his home(s) away from home. “Don't ever feel short. Our education and workforce is world class or else so many of us wouldn't be going abroad to study or work.” Rahman said reflecting on his experiences.

Ehfaz Nowman, Lecturer, North South University, Marketing and International Business, said, “It's often very difficult to choose a major. We wanted to showcase the opportunities the students would get if they majored in this particular field and help them decide.” Through the speakers who skilfully elucidated the core ideas of their work in international business and the insightful Q/A sessions following each segment, the event undoubtedly accomplished its goal.

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