Steelbird International forms joint venture with TVS Auto Bangladesh
India's leading automotive components manufacturing company Steelbird International has joined hands with TVS Auto Bangladesh to manufacture best-in-class superior quality automotive filters.
Steelbird formed the joint venture on the occasion of its 58th Founder's Day on March 13 this year, TVS Auto said in a statement today.
Steelbird established its first automotive filters plant in North India in 1964 and it is now a market leader in air filters, oil filters, fuel filters and cabin filters.
"Today we have made a breakthrough with the signing of the joint venture with TVS Auto," said Manav Kapur, executive director of Steelbird.
"Both JV partners Steelbird and TVS share unconditional corporate value systems and are like-minded in their commitment to product quality, customer safety and satisfaction, delivery and strength of the product width and depth."
"We have decades of expertise in manufacturing air filters, oil filters, fuel filters and cabin filters, which we have now expanded to the emerging Bangladesh economy and market," Kapur said.
"We are delighted to start this new venture with Steelbird, the leading automotive component manufacturing company of South Asia," said J Ekram Hussain, managing director of TVS Auto Bangladesh Ltd.
"This JV will be the first collaboration in this sector and definitely it has a huge potential considering automotive industrialisation as a localized auto component and quality concern of our vehicle users," He said.
"We will work very closely and look forward to bring this world-class product for the Bangladesh market very soon."
The exhaustive range of auto filters will be manufactured for all types of automobiles: 2-wheelers, 3-wheelers, passenger cars, tractors and commercial vehicles.