Published on 12:00 AM, February 15, 2020

Ad agency replaces computers with sewing machines; profits increase

Web-bubble, an innovative solutions provider, recently ran an experiment in innovation by replacing all of their workstations with sewing machines. Although it was supposed to be a social experiment focusing on the hardships of RMG workers, it quickly turned into a lesson in profit.

"We all thought this would be yet another campaign by an overfunded NGO that tries to raise awareness about an issue that doesn't exist, but we were pleasantly surprised," said Tanvir Hasan, 24, an intern.

The digital agency usually finds their clients unwilling to clear the bills, and often have to go through many hoops before they receive the money.

"All these years, we were making brands for others and have a massive portfolio of clothing labels using our services for their Instagram accounts. Once our first batch of t-shirts were finished, we thought we'd put them up for sale as a joke on our Instagram page 'Online Gulistan'. The shirts sold out in three days and made more money than we make in a year!" said the founder of Web-bubble Tanvir Ali.

Asked whether it had a negative impact on morale, Tanvir Ali replied with a laugh: "Our extremely valuable team of interns have really stepped up and morale has never been better!"

"There's no client feedback to deal with and there's no issue of making the logo bigger in the materials either. We just settle on one design, then get to work. Honestly, all these years, my Tk 1,500 salary seemed too little for the work I was doing but I never realised this was my true calling," said 16-year-old Tanvir Howlader, a design intern.

Our correspondent tried to talk to the HR intern who worked at the far end of the office floor but by the time our reporter got there, the HR professional had already switched three jobs.