Kona by Farnaz Alam lights up New York Fashion Week

Exuberance was the call of the day for this year's New York Fashion Week, featuring the Spring-Summer 2020. While the runways were highlighted with fashion houses and their latest lineups, the backstage was busy as ever with prepping the right look.

Of course, no look is complete without a choice line-up of makeup brands. This year, a special addition was Bangladesh's Kona by Farnaz Alam, which is a concern of Woman's World Cosmetics.

Kona Alam, the managing director of Woman's World, attended the event and worked with an international team to give the models the perfect finish to complement their runway look.

For events like these, it is typical to expect brands like MAC, Bobby Brown, Urban Decay and many more to be the cosmetic lines of choice. Having a brand nurtured from home getting international exposure is definitely a step forward.

Farnaz Alam, CEO and beauty expert of Woman's World is optimistic that very soon, their cosmetics will be featured in all fashion shows staged in a year, including the London and Milan Fashion Week. 

They already garnered immense positive response with the local crowd for their top-notch quality and texture.

"The cosmetics line was introduced one year ago, with five years of R&D behind it," mentioned Farnaz Alam. That, paired with Woman's World's two decades of beauty expertise were just the right combination to make Kona by Farnaz Alam a well-known local cosmetics brand. Now, with the experience of an international fashion week, beauty enthusiasts at home can expect new heights from the brand.

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