Published on 12:00 AM, September 15, 2014

GP offers free Facebook as it gets 5cr customers

GP offers free Facebook as it gets 5cr customers

Allan Bonke, chief marketing officer of Grameenphone, speaks at the launch of the company's offer of providing GP users with free Facebook from 12am to 6pm every day, at a programme in Dhaka yesterday. Photo: GP
Allan Bonke, chief marketing officer of Grameenphone, speaks at the launch of the company's offer of providing GP users with free Facebook from 12am to 6pm every day, at a programme in Dhaka yesterday. Photo: GP

Grameenphone users will be able to browse Facebook for free from today, as part of the operator's run-up to celebrate reaching the milestone of getting five crore customers.

The offer, which is first of its kind in Bangladesh, is part of its “internet for all” initiative, the telecom operator said in a statement yesterday.

Under the offer, GP users will be able to access Facebook from all devices without any data charge from 12am to 6pm every day, according to the statement. “No specific registration or opt-in is required to enjoy the service.”

“Grameenphone is approaching the significant milestone of five crore customers in Bangladesh. In the run-up to this occasion we want our customers to enjoy free browsing of the most popular social media platform in the world,” said Allan Bonke, chief marketing officer of GP.

Facebook is the best platform to exercise social connectivity and also an important tool to fulfill the mobile operator's ambition of ensuring internet for all, he said.

Facebook connects hundreds of millions of people across all communities worldwide, GP said in the statement.

“A similar trend is picking up in Bangladesh and a large number of internet users see Facebook as the primary online service.”

The country now has over 11 crore mobile users and more people are availing data services by the day, GP said.

Despite the steady growth in usage, large parts of the population are still unaware of the benefits that internet can bring, the operator said.

“We believe there is no reason why anyone who has a voice connection cannot also be connected to the internet. With this campaign, we're taking another step to make it simple and relevant for everyone to go online,” Bonke said.