Survey: Bikroy among prominent online brands in BD

A recent survey was conducted by Kantar Millward Brown on 1,000 random internet users around the country to ascertain the brand health of all internet sites in Bangladesh. Respondents were asked about their most preferred and frequently visited sites. Facebook was the top most mentioned brand, followed by Google and YouTube. Bikroy was found to be fourth most mentioned brand, over giants like Instagram, Twitter and Linkedin. While Google and YouTube improved their top-of-mind share from last year, Facebook, Bikroy and a few other sites showed a decline.