MyGP app completes 5th year

"MyGP app" has completed its 5 year journey enabling digital inclusion. 

The app has played a pivotal role in supporting digital inclusion with access to information, accessible technology, and digital literacy, says a press release.

It has facilitated over 32 million Grameenphone users with basic self-service for their mobile connection, alongside enhancing their lives with various assorted entertainment and lifestyle solutions since its inception on August 9, 2016.

Enabling manifold possibilities through a single platform, Grameenphone's dedicated one-stop solution app, MyGP, quickly won the hearts of 1 million monthly active users by the end of 2016, setting the foundation of building a much larger base.

With the vision to build a digital ecosystem which caters to the evolving digital lifestyle and demands of mass and progression towards a more digital savvy future, MyGP set out to build a platform for all to get things done in a simple, faster manner on the go.

A total of 110 versions were released since inception, and with each update, Grameenphone opted to increase the efficacy of the app to retain possibilities at the tip of the users' fingers in their relentless efforts to stay relevant to customers' demands.

"As a connectivity partner to Digital Bangladesh Grameenphone has always been on the forefront with innovation. One of the key benefits of digitization is that it empowers the end users and provides transparency," said Solaiman Alam, chief digital and strategy officer of Grameenphone.

"MyGP is Grameenphone's flagship app, and it gives the customers the ability to avail almost all GP services through just a touch. The app has come a long way, bringing simpler, faster & more personalised experiences. MyGP app is also the place to get the best deals on Grameenphone services and innovative customer friendly features that are not available anywhere else," he said.

"Over the past 5 years MyGP has evolved into one of the largest digital distribution app that has given the users not only access to GP services but quite a few essential things like news, education, live sports etc. With the widespread popularity of platforms like this, more people are crossing the digital divide and using the internet to fulfill their daily needs.

The constant love and feedback that we receive from our MyGP users inspire us to make this even better," he added.