Published on 01:17 PM, June 11, 2021

Government pledges to protect local artistes

Members of the Cholochitro Shilpi Samity exchange greetings with the Minister of Information, Dr Hasan Mahmud.

The existing committee members of Bangladesh Cholochitro Shilpi Samity, Actors' Equity Bangladesh and other artiste organisations met the Minister in the meeting room of the Information Ministry at the Secretariat yesterday. The meeting intended to shed light on the new rule passed by the ministry, that is, anyone willing to hire foreign artistes for advertisement has to pay extra fees.

"It is not the intention of the government to stop working with foreign artistes to design advertisements. In this free market economy anyone can make ads with anyone. However, the government's goal is to protect the country's artistes," said Information Minister Dr Hasan Mahmud during his discussion with the artistes

. A large part of the advertisements on our television are made with foreign artists. Those artists are not first-class, but second and third-grade artists from other countries. Nevertheless, I believe Bangladeshi models are also good-looking and smart, and they perform beautifully on screen.

Members of Actors' Equity Bangladesh with the Minister of Information. Photos: Collected

A fee of BDT 2 lakh has been fixed for foreign artistes, excluding VAT and income tax.

The local film and television based organisations are very happy about this initiative. Shahiduzzaman Selim, president of Actors' Equity, termed the amendment of the policy as a landmark step in protecting the country's local artistes.

Information and Broadcasting Secretary Maqbool Hossain, Bangladesh Film Artists Association President Misha Sawdagor, General Secretary Zayed Khan, Director S A Haque Olike, actors Tareen Jahan Tanvin Sweety, among others, were present at the meeting.