Published on 12:00 AM, November 06, 2017

iflix launches in Bangladesh

Robi introduces streaming service

On-demand entertainment streaming service iflix launched its service in Bangladesh yesterday, in partnership with telecom operators Robi. 

Consumers can now enjoy unlimited access to iflix's vast library of shows, award-winning TV series, movies, popular local and regional content, and children's programmes and much more by signing up for a one-month free trial via iflix's website, www.iflix.com, or downloading the app to their smartphones. As part of the partnership with Robi Axiata Limited, Robi and Airtel customers will get three months unlimited access to the service. 

iflix is a leading entertainment service for emerging markets, currently available in 24 countries throughout Asia, the Middle East and Africa. It hosts movies, TV series and other international and regional programmes, including popular American shows such as “The Flash”, “Arrow”, “Mr. Robot”, “Vampire Diaries” and “The Big Bang Theory” and Bollywood films, among others. At launch, many of iflix's most popular movies and TV shows will be offered with Bangla subtitles, with the aim of localising the catalogue in the months to come.

Each iflix subscription includes access to iflix on up to five devices including phones, tablets, laptops, desktops, TVs and other connected devices, as well as the ability to watch shows simultaneously on two different devices at the same time. Monthly retail subscriptions for one month of unlimited access to iflix in Bangladesh are priced at 300 taka, with an annual subscription package available at 3,000 taka. 

With iflix's 'Download and Watch Offline' feature, users can download TV shows and movies to any phone, tablet or mobile device to binge-watch offline, when not connected to the Internet. 

Iflix Head of Asia, Jonas Engwall said at the launch ceremony: “We are thrilled to make our service available in Bangladesh and partner with Robi.” 

“Bangladeshis love local stories and shows. In line with our passion for local customers, iflix will feature an exciting slate of local content,” iflix Bangladesh Country Manager, Imrul Karim added. 

Robi's Chief Corporate and People Officer, Matiul Islam Nowshad, Head of Enterprise Business Adil Hossain, Head of Regulatory Affairs Shahed Alam and Head of IT Asif Naimur Rashid, along with officials from Robi and iflix were present on the occasion.