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Ensuring better healthcare for mothers

WRA launches 'What Women Want' campaign
Speakers at the campaign launch organised by White Ribbon Alliance. Photo: Star

A campaign titled “What Women Want” was launched on April 11 to learn from at least 1 million women and girls worldwide about how they define quality maternal and reproductive healthcare.

White Ribbon Alliance, an international network working for maternal and neonatal healthcare and rights. launched the campaign in Dhaka yesterday at the International Centre for Diarrhoeal Diseases Research, Bangladesh in partnership with Bangladesh Midwifery Society (BMS), as part of National Safe Motherhood Day observance.

The programme was aimed at spreading the message of the campaign and to call for participation from individuals and organisations.

Speaking there, BMS president Halima Akther said every expecting mother needs a skilled birth attendant or midwife to be by her side to ensure a safe delivery.

People often have wrong impression about the profession of midwifery, as traditional midwives -- called “dai” in villages -- lack proper healthcare, she said.

The country now has skilled manpower who have academic qualification and can help reduce deaths caused by complications during pregnancy and delivery, added Halima while giving a presentation on the role of BMS.

About 800 women and girls die every day globally due to pregnancy and childbirth-related complications, and every voice is counted in this campaign to find out a global picture of what, according to women, can improve healthcare for them, said Farhana Ahmad, national coordinator of White Ribbon Alliance (WRA), Bangladesh. 

What Women Want aims to create awareness about the importance of quality, equity and dignity in female healthcare, support them in getting access to better treatment, and to place their self-articulated needs at the centre of health policies and programmes, according to a note from the WRA.

The global advocacy campaign is guided by a committee comprised of WRA; Partnership for Maternal, Newborn and Child Health; Every Mother Counts; International Confederation of Midwives and Evidence for Action. 

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