From secretary to media manager
In a breach of standard practice, the Bangladesh Football Federation (BFF) sent Ahmed Sayed Al Fatah, its head of marketing and personal secretary to the president, to Tajikistan accompanying the football team, designating him as the media manager of the team for this tour.
The booters are in Dushanbe for a crucial Asian Cup qualifying playoff against Tajikistan on June 2.
The football's governing body usually sends its media department personnel on tours and they do a fairly commendable job, no matter how questionable their communication skills are. Thanks to their effort, the local news media get up-to-date news, pictures and videos of the team from those foreign tours in good time.
However, this time it has become harder to get information from Dushanbe as the designated media manager feels his duty is confined only to sending a few camera snaps and video footage, that too at such late hours that it is close to impossible to get those stories to the subscribers.
Over the last two days, there was hardly any information regarding the players' fitness, the coaching staff's ideas and the preparation for the match.
However, this should not come as a surprise as the designated media manager's usual designation at the BFF is not anything related to media, rather he is appointed as a personal secretary to the president and the head of the marketing department.
All of this begs the question of why a personal secretary is taking up the spot of an actual media person on tour and if it was indeed necessary to send Fatah, are the BFF so cash-strapped that they actually have to swap him in place of a media manager?
Comments