'Uninterrupted Euro'
If you are a football fan and ready to spend sleepless nights for just over three weeks starting from June 8 when the Euro 2012 kicks off in Ukraine and Poland, Maasranga TV cordially invites you to an 'uninterrupted' roller-coaster ride in what is considered as the second-best football show in the world after the World Cup.
Maasranga, a private satellite TV channel, has won the bragging rights to telecast all the thirty-one Euro 2012 games including the July 2 final live for a football-mad audience in Bangladesh. And in its first venture of this magnitude, which is also a first by a private TV channel of the country, Maasranga's managing director Anjan Chowdhury promised that the coverage would be uninterrupted and there would be no break for news or anything else when a match is on.
"There will be no interruption or break during games. We will also show both games one after another without any break in case two matches start at the same time," said Chowdhury while making a formal announcement at a local hotel yesterday.
Football fans here have previously watched events of this magnitude on state-owned Bangladesh Television, which has an uncompromising history of switching to its regulation news bulletins in the middle of a live game, be it football or cricket.
Chowdhury said football is the most followed sport in our country despite the fact that the game has lost a lot of gloss and popularity in the domestic front.
"We have invited a few former footballers here who are now holding important posts in the BFF [Bangladesh Football Federation]. It is a privilege to have them with us but more importantly it's an effort to put pressure on them so that they can bring back popularity of our football," said Chowdhury while he was introducing BFF's senior vice-president Salam Murshedy, vice-president Kazi Nabil Ahmed and member Satyajit Das Rupu on the dais.
It was understandably a promotional event of a private television channel and they sought cooperation from others so that they could reach as much audience as possible, fully aware of that fact that access to satellite TVs in remote places of the country is still a far cry.
However, for those who have access to satellite TVs can rest assured of one thing -- 'uninterrupted' service from Maasranga.
But first they better check if there is a guarantee of 'uninterrupted' power supply.
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