Titoo doesn't know it!

Marketing committee chairman Aziz Al Kaiser Titoo on Tuesday put the Bangladesh Cricket Board (BCB) on a spot of bother by saying that he was not fully informed about the National Cricket League's sponsorship deal between the board and ATN Records.
ATN Records won the marketing and broadcasting rights as an event partner of the National Cricket League for one season but surprisingly Titoo, a BCB director who heads the marketing committee, made it clear that he was not involved in the deal although he holds the responsibility to look after this matter.
"I have little knowledge about the deal. It's better you ask Mahbub bhai (BCB's senior vice-president Mahbubul Anam) or someone else if you want to know about the details of the deal," said an apparently frustrated Titoo when asked about the deal over telephone last evening.
The board is yet to disclose the details of the deal that was signed four months ago, giving birth to a lot of unanswered questions. And the man who was supposed to be the official spokesman broke his silence in a most frustrating manner.
"I don't know…. maybe it's my failure. I don't want to blame anybody. May be it's better to say that I failed to deliver," proclaimed Titoo.
It was also hard for the long-serving BCB official to hold his emotions with the recent activities of the board where professionalism seems to be vanishing from all activities.
"I think something is wrong there. Board should find out someone capable for my post", said the businessman clearly expressing his desire to quit.
"But you have to have professionals to do the work properly because it's quite impossible for me to work fulltime at the board. We can act as policymakers and give the guidelines only. And the job is for the professionals to execute the plans," he added.
"The board president is very positive and working very hard to get certain things done. But it is also the responsibility of the directors to rally around him, especially with the most important event -- the World Cup -- knocking at the door," he said.
There was every reason for Titoo to be frustrated as the BCB is yet to appoint a permanent CEO, a post which has been vacant for almost three years and recently two professionals employed in the marketing committee have resigned, only to fuel the notion that professionals are not feeling comfortable to work in a place once regarded as very lucrative for them.
The question of BCB's lack of professionalism was exposed crudely after the country's richest board failed to take the full financial advantage from the National Cricket League (NCL)'s sponsorship deal, especially with the introduction of NCL T20 under franchises exposed the BCB's poor marketing.
It was a good idea to arrange the T20 under franchises but frustratingly BCB could not understand the value of their commodity.
It's often told that the sponsors showed hardly any interest in the domestic events but ATN Records, as a professional group not only won a good financial bargain but also exposed the board's inability to understand the value of professionals.