Samsung showcases flagship products

Samsung Electronics Bangladesh yesterday showcased its flagship premium line-up of QLED TVs along with the rest of its offerings for 2017, all of which, the South Korean tech giant said, will redefine the future of home entertainment.

“At Samsung we are constantly striving to bring groundbreaking innovations within the reach of our valued customers,” said Seungwon Youn, managing director of the company. He said they believe the newly launched Samsung QLED TV will be yet another astounding innovation, one that will elevate consumer delight and TV-watching experience to the next level.

Samsung's range of TVs from QLED TV, UHD TV, Smart TV and Joy Connect TV are designed to become an integral part of customers' lifestyle.

The size of the TVs ranges between 32 inches and 65 inches; their prices start from Tk 31,900 and go up to Tk 695,900.

Samsung accounts for about 18 percent of the 10 lakh units of TVs sold every year in Bangladesh, according to Firoze Mohammad, its head of business.

“Next year we want to cross the 30 percent mark,” he added.

Samsung has started assembling television panel in Bangladesh in a joint venture with Transcom Electronics Bangladesh.

At the daylong event at the Pan Pacific Sonargaon Dhaka, Samsung also demonstrated its other home appliances like refrigerators, air conditioners and so on.