A “Bangladesh Marketing Day” will be observed in Dhaka tomorrow aiming to connect people in the marketing domain, including academicians, professionals and graduates, and create wide ranging opportunities.
Marketer Institute Bangladesh will organise the event at Teacher-Student Centre at the University of Dhaka, said Mijanur Rahman, vice chancellor of Jagannath University and chief of the celebration committee, yesterday.
Addressing a press conference at the senate bhaban, he said Industries Minister Nurul Majid Mahmud Humayun was schedule to inaugurate the celebration which was expected to have around 10,000 of marketing graduates and practitioners as attendees.
Different sessions will be held focusing on the latest trends of marketing, marketing in digital age, art of consumer engagement, approach of retail and marketing for sustainability.
“We are happy to organise the day for a second consecutive year together with marketing departments of educational institutes and corporate offices,” said Rahman.
The celebration will strengthen the bond among learners and practitioners in the field of marketing, he added.
Shariful Islam Dulu, member secretary of the organising committee, also spoke.
On Thursday, marketing departments of graduate schools across the country will observe the day with the theme “Consumer First”.