• Tuesday, July 22, 2014

KLM's PR blunder

Dutch airline KLM angered Mexican fans by taking to Twitter to celebrate the Netherlands' dramatic comeback victory over Mexico in the World Cup. Within minutes of the victory, KLM let loose on its Twitter feed a picture of an airport departures sign under the heading 'Adios Amigos!' Next to the word 'Departures' is the image of a man with a mustache wearing a sombrero. The post went viral, with A-list Mexican actor Gael Garcia Bernal using two expletives in a 140-character Tweet to tell his 2 million-plus followers that he'll never fly the carrier again.    

--Internet

Published: 12:00 am Tuesday, July 01, 2014

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