• Wednesday, October 22, 2014

BCB floats TV rights tender till 2020

Sports Reporter

The Bangladesh Cricket Board (BCB) has floated a tender for worldwide media rights for six years until 2020; potentially a major source of income for the country's richest sports body.
The board was yet to disclose the detailed schedule of home matches during the six-year period but the parties will get the list when they buy tenders from April 27 till May 8.
BCB however invited the tenders under the projections of 25-30 Tests, 40-45 ODIs and 10-15 T20 Internationals and was looking for a lucrative deal with the assurance of the commercially attractive India team's visit in 2014, 2015 and 2020. They had however failed in their first attempt to make a long-term deal two years ago following a poor response.
Zimbabwe, Sri Lanka, Pakistan, South Africa and Australia are also scheduled to visit during this period.
“We are very much hopeful this time. We will definitely be more careful about the deal considering our previous bitter experience. This time we are not interested to include the live telecast of some domestic matches in this new deal because of what happened in the past,” said Kazi Inam Ahmed, chairman of BCB's marketing and commercial committee.
There will be an open auction on May 12. “This time a clause ensured that Bangladeshi TV channels will be able to apply. Broadcasters with a year's experience in the business can also apply,” said Inam.
The last such long-term deal with Nimbus lasted till early 2012 but the experience for BCB was a bitter one.

Published: 12:00 am Friday, April 25, 2014

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