Managing directors, product development managers and merchandising managers from Bata companies in India, Pakistan, Indonesia, Sri Lanka, Kenya, South Africa and host Bangladesh are to participate in the meeting, which will be inaugurated by J Carbajal, managing director of Bata International Group West.

The key objectives of the meeting are to share future shoe line ideas among the participating countries and to develop common market-oriented products.

Besides, participants will review raw materials sourcing and try to develop more synergy among the Bata companies. Moreover, the idea of a new trendy, affordable and fashionable shoe line for the next festival season will be discussed and different ideas will be adopted.

JD Hearns, managing director of Bata Bangladesh, and high-profile Bata executives and business associate representatives from China, Taiwan and India will be present at the meeting.

The participants will visit Bata's Tongi and Dhamrai factory and tannery, and Bata shoe stores in Dhaka.