Former US vice president Al Gore to attend Global Brand Forum in S'pore
Al Gore, the former US vice president, environmentalist, author and Oscar Award winner, will make his first trip to Singapore in August this year to attend this year's Global Branch Forum, says a press release. Gore will be speaking alongside several international speakers at the forum. All speakers will speak on this year's theme -- 'Creating Leader Brands'. Gore, who is also on the board of high profile companies and brands such as Apple and Google, will focus on how corporate social responsibility is one of the keys to creating leader brands. The theme of Global Brand Forum 2007, "Creating Leader Brands" effectively captures the mood and spirit of the world today. This year's impressive line of speakers includes John Quelch (senior dean of Harvard Business School), Kevin Roberts (Global CEO of Saatchi & Saatchi Advertising), Nigel Parsons (managing director, Al Jazeera), Tapio Hedman (senior vice president, Nokia Multimedia), Martin Roll (brand strategist and author of 'Asian Band Strategy'). The moderator for the Global Brand Forum 2007 is Riz Khan, global anchor of Al Jazeera.
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