TV commericals
Tahsin Hyder Maple Leaf International School Dhanmondi, Dhaka
We see very competitive TV advertisements in our local channels these days. Multinational giants spend a lot of money in advertisements, and we are getting the taste of it indeed. Weeks ago Coca-Cola launched their newest TV advertisement in a very unusual manner. In the commercial, a man calls another person, "Hey old man." These seem simply abusive. Then he asks him, "What is your father's name, what is your village's name." These lines sound very cheap. ***I saw a new Coca-Cola ad on TV. The ad was about a girl and some local teasers who wanted to impress her when she was buying cold drinks. However, the ad seemed offensive to me because, the local mastan was calling the salesman "oi rongila buira", which sounds really odd and disgusting. This is not the way of talking to the elderly ones! Should we show this kind of things on TV? If we do, the teenagers will try to imitate the "Mastani" style and will say" Oi rangila buira, ekta thanda de". Think about it. Cantara Wali Ruhi BBA, Dept of Mgmt, DU ***This is in response to the letter of Rafiqul Islam Rime published in The Daily Star on 21 May. In his letter the writer has criticised the recent Flexi Load advertisement of Grameen Phone which is now being telecast on all private channels. The writer has written that the whole advertisement was built on a vulgar concept and that the ad was a farcical one! I had the privilege of meeting with the actors of this ad-- Marjuk Russel & Hasan Masood at Nandan Park a couple of weeks ago. I was astonished to see a large number of viewers taking photos with them and they highly congratulated them for performing brilliantly in this ad. I was also happy to talk with Marjuk Russel and he said to me that from the beginning he is getting a good response from viewers. But it is making no sense to me how anyone could describe such a nice and entertaining ad as a vulgar, farcical one! Nazmus Saquib, Notre Dame College, Dhaka
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