Committed to PEOPLE'S RIGHT TO KNOW
Vol. 5 Num 207 Wed. December 22, 2004  
   
Business


American Chef soya bean oil launched


Ornate Services Limited has launched "American Chef " brand soya bean oil in local market.

US Ambassador to Bangladesh Harry K Thomas inaugurated the marketing of the product at a function held in Dhaka Monday.

Processed and packed in the United States, the premium quality soya bean oil will be first marketed in Dhaka and distributed shortly all over the country, Aamir Siddiqui, vice-chairman of Ornate Services, distributor of American Chef soya bean oil in Bangladesh, said at the function.

American Chef is refined, bleached and deodorised by Archer Daniels Midland Company (ADM), the second largest oil seed processing company in the world, he added.

The new brand oil is available in two packs of 3.78 litre and 1.48 litre at Tk 335 and Tk 125.

Highlighting the harmful sides of saturated fatty acid available in soya bean oil, Kazi Ziauddin Ahmed, consultant of American Soybean Association (ASA), made a presentation at the function.

According to the officials of Ornate Services, American Chef is approved by US Food and Drug Administration and United States Department of Agriculture as safe vegetable oil for everyday cooking and is also monitored and supervised by ASA.

The oil, also approved by American Oil Chemists Society, is the only product in Bangladesh containing the SoySealTM of quality provided by ASA, they claimed.