Customers at the outlet will be able to browse through colour shades of their choice in a fully computerised system.

Former Minister and Awami League leader Engineer Mosharraf Hossain inaugurated the outlet at one of Asian Paints authorised dealers' shops, Orient Builders, at Jubilee Road.

Chief executive of Asian Paints (Bangladesh) Ltd RV Ramanujam, Marketing Executive Ashutosh Banerjee, and owner of the shop Jasimuddin Mirza were present.

Two executives from Asian Paints briefed the gathering about the state-of-the-art system of selecting colour shades through browsing.

They said the system allows the consumers to browse through various options including the product range offered, calculation of the volume of paint required, how a particular choice of shade will look like when painted on the wall of a room, which combination of shades will be the best mix and match and many more solutions.